November 15, 2006

The Cubicle Product Launch

I just posted a new Case Study for you
(complete with video) - and I absolutely
love this Case Study…

It’s about a young married couple who used a
product launch to go from working corporate jobs
to working for themselves in their online
business.

How do you do something like that? Well in this
case, by launching their own ebook in a tiny
little hobby niche.

And I have to tell you - it sure is funny
listening to how Pat was bouncing off the walls of
his cubicle as he checked the stats from his
launch.

Check it out now… you can see the Video
Case Study (including my written summary)
here:

Click here for the Video Case Study

best regards,
Jeff

P.S. This is a really cool case study, but it also
has my most EMBARRASSING moment on video ever! You
will see what I mean in the first 30 seconds of
the video.

Here is the link again:

Click here for the Video Case Study

October 8, 2006

Product Launch Case Study: the “Quilting Launch”

I just posted a new Case Study
(complete with video)… and this is a
seriously inspiring Case Study, especially
for anyone who has had any frustrations with
Google.

The product has nothing to do with the
“Internet Marketing” niche. In fact, it’s
in a tiny little sub-niche of a rather small
“hobby” type niche.

And we are actually talking about not one,
but TWO launches… to the same list, and the
launches were only two weeks apart. And get
this - the second launch was for an AFFILIATE
product, and it actually generated MORE SALES
than the first launch did.

You can see the Video Case Study (including
my written summary) here:

The Quilting Launch

best regards,
Jeff

P.S. I love it - the “little guy” gets
“slapped” by “the man”… and then just turns
around and does a couple of launches and has
his best month ever. It makes me laugh out
loud. :-)

Go watch this video Case Study right now:

The Quilting Launch

September 28, 2006

The “Stock Launch” - another Video Case Study

I just posted a new Case Study for you (complete with
video)… and this might be the most unusual Case Study
yet.

The “product” has nothing to do with Internet
marketing. In fact, there really isn’t a “product” at
all. But the launch still generated well a huge amount
of money.

Oh, some other details I forgot to mention - there were
NO joint venture partners involved and NO affiliates
involved.

A couple of other things - this is the first video Case
Study where you actually get to see me (yeah, I know…
really exciting). And you also get to see a REALLY cool
gift that a famous PLF Owner gave me.

You can see the Video Case Study (including my written
summary) here:

http://productlaunchformula.com/case9/

best regards,
Jeff

P.S. This was an amazing launch - I never would have
dreamed that PLF would be used this way. And what until
you see what I got out of it. ;-)

Go watch the video Case Study now:

http://productlaunchformula.com/case9/

August 27, 2006

Case Study: the “Sight Launch”

I just posted a new Case Study for you (complete
with video)… and this one is pretty crazy. Like
a half million dollars crazy.

The product has nothing to do with Internet
marketing or anything at all to do with money. It
was a health related market (you will get the
exact details of the market and the web site in
the case study.)

Oh, some other details I forgot to mention - there
were NO joint venture partners involved, NO
affiliates involved, and this was a first shot at
a “high-priced” product.

You can see the Video Case Study (including my
written summary) here:

The Sight Launch Video Case Study

best regards,
Jeff

P.S. This was a cool launch - and you can see in
the video that Joe has a real passion for helping
people with his product. There are LOTS of
benefits to a launch, and not all of them are
monetary.

Go watch the video Case Study now:

The Sight Launch

August 2, 2006

A Relaunch: The “Shower Launch” Case Study

I just posted a new Case Study for you (complete
with video)…

This Case Study is very different from the last
few that I have sent you - it is for a RELAUNCH.

I think you are going to find it very instructive
- Leslie Karshner has been selling ebooks about
romance (stuff like “how to write love letters”),
but when she did a relaunch based on a big event
in her life… well sales literally exploded.

In fact, in the relaunch she made more sales than
she had ever made in an entire MONTH… and she
did it at a far higher price than she had ever
charged.

There is a lot to be learned in this Case Study…
including how to do a “continuous launch”.

I just posted the Video Case Study (including my
written summary)… and I am making it available
for free. Check it out now:

The Shower Launch

PS: I am calling this one “The Shower Launch”… and
you will understand why after you watch the video.

P.P.S Seriously - go watch the video. I just
watched it again as I was proofing this Case
Study… and I am just sitting here with a smile
on my face. What a wonderful, fun video - and you
will learn some amazing stuff.

« Previous Page Next Page »