October 8, 2006

Product Launch Case Study: the “Quilting Launch”

I just posted a new Case Study
(complete with video)… and this is a
seriously inspiring Case Study, especially
for anyone who has had any frustrations with
Google.

The product has nothing to do with the
“Internet Marketing” niche. In fact, it’s
in a tiny little sub-niche of a rather small
“hobby” type niche.

And we are actually talking about not one,
but TWO launches… to the same list, and the
launches were only two weeks apart. And get
this - the second launch was for an AFFILIATE
product, and it actually generated MORE SALES
than the first launch did.

You can see the Video Case Study (including
my written summary) here:

The Quilting Launch

best regards,
Jeff

P.S. I love it - the “little guy” gets
“slapped” by “the man”… and then just turns
around and does a couple of launches and has
his best month ever. It makes me laugh out
loud. :-)

Go watch this video Case Study right now:

The Quilting Launch

October 3, 2006

Product Launch Season

Launch season is upon us!

If you didn’t see my launch calendar video, you
might be interested:

Product Launch Calendar

As you will see, October is a great month to launch,
and there are a lot of launches coming up.

You know, sometimes it’s amazing to think of what I
started with my Product Launch Formula. I mean, I
am sitting here writing from to you from my home
office… the kids are in bed, the house is quiet.
And in the next few days there will be a couple of
launches that do MILLIONS in sales.

And those launches will join this long list of
launches in every market niche and every type of
product.

But all I have to do is go back and look at all
the video Case Studies to see all those happy
faces of people who have done great launches…

The “Hobby Launch”:
http://productlaunchformula.com/case1/

The “Paris Launch”:
http://productlaunchformula.com/case2/

The “Ring Launch”:
http://productlaunchformula.com/case3/

The “December Launch”:
http://productlaunchformula.com/case4/

The “Shower Launch”:
http://productlaunchformula.com/case5/

The “Baby Launch”:
http://productlaunchformula.com/case6/

The “Lazy Launch”:
http://productlaunchformula.com/case7/

The “Sight Launch”:
http://productlaunchformula.com/case8/

The “Stock Launch”:
http://productlaunchformula.com/case9/